19-Sep-2019: The global organic chips
market size is expected to reach USD 18.6 billion by
2025, according to a new report by Grand View Research, Inc., expanding at a
CAGR of 4.1% over the forecast period. Changing eating habits of the population
is majorly driving the sales of organic chips owing to consumer’s shift towards
eating between the meals in a day. Additionally, the trend of consumption of
clean-label food products on a global level is expected to drive the market.
Increasing
availability of advanced distributing channels and networks for organic chips
including hyper/supermarkets is expected to fuel the demand. Manufacturers are
focusing on targeting the demographic of urban consumers willing to switch from
the conventional and other baked chips to healthier alternatives. They are
majorly strategizing on involving more product variations in the portfolio to
grab the attention of the consumers.
Growing health
awareness and demand for chemical free food products are the major factors
propelling the market growth. High investment in the research and development
sector is expected to fuel the revenue of the major players in the market.
In 2018, North
America held the largest share of 34.2% in terms of revenue. Growing popularity
of organic chips and rising prevalence of obesity in the countries such as U.S.
have propelled the market growth in the region. Another factor boosting the
market growth in North America is the strong presence of the key players in the
country such as Kettle Foods, Inc. (U.S.), Luke’s Organic, General Mills Inc.,
and The Hain Celestial Group, Inc. (U.S.). Asia Pacific is expected to witness
the fastest growth in the market over the forecast period due to improving
economic conditions and growing disposable income of consumers in the region.
The product segment
of the market is categorized as vegetable, fruits, cereal, and grain. The
vegetable product segment hold the largest share of the overall revenue, due to
its easy availability and popularity. In addition, consumer preference for potato
chips over any other fruit chips is another factor driving the segment.
Apart from
vegetables, cereal and grain chips are expected to witness high growth due to
awareness of the health benefits of cereals and grains. Increasing demand for
spices in these organic products in Asia Pacific has provided opportunities to
the players for their product portfolio expansion in order to maintain a strong
foothold in the market.
In
depth research report on Organic Chips Market
Further key findings from the study suggest:
·
On the basis of product type,fruit organic chips are
projected to expand at a CAGR of 4.3% in terms of revenue over the forecast
period. The vegetable product segment dominated the global market with a share
of 34.9% in 2018
·
North America dominated the organic chips market in 2018,
which constituted for 34.2% of the market. This trend is projected to resume
over the next few years
·
Countries such as Germany and France are expected to be the
major markets, due to high disposable income of the consumers, followed by
India, China, and Japan in Asia Pacific
·
Various manufacturers are concentrating on product portfolio
expansion to fulfill the consumer demand for a variety in the organic chips
taste-wise and estimating existing and future demand patterns from upcoming
application segments.
Grand View Research
has segmented the global organic chips market on the basis of product type,
distribution channel, and region:
Organic Chips Product Type Outlook (Revenue, USD Billion,
2015 - 2025)
·
Vegetable
·
Fruits
·
Cereal
·
Grain
Organic Chips Distribution Channel Outlook (Revenue, USD
Billion, 2015 - 2025)
·
Retail and Supermarket
·
Online Platform
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About
Grand View Research
Grand View Research, Inc. is the
U.S. based market research and consulting company, registered in the State of
California and headquartered in San Francisco. The company provides syndicated
research reports, customized research reports, and consulting services. To help
clients make informed business decisions, the company offers market
intelligence studies ensuring relevant and fact-based research across a range
of industries including technology, chemicals, materials, healthcare and
energy.
